Editorial direction
Map useful buying questions, audience needs and campaign themes. Agree the purpose, format and destination of each piece.
Content creation
Turn what your business knows into content people can understand, use and remember. We connect editorial planning, writing and design to the job each piece needs to do.
Build awareness / HELIX London

The service in brief
Content creation turns your expertise and offer into written and visual material for your audience. HELIX plans, produces and refines agreed assets for your website, social channels, email and campaigns.
Service businesses with expertise to share and brands with useful products or stories, but limited time to turn that material into consistent content.
What’s included
The proposal confirms the quantities, deliverables and review points for your project.
Map useful buying questions, audience needs and campaign themes. Agree the purpose, format and destination of each piece.
Write service pages, expert-led articles, FAQs and landing-page copy from approved source material. Clarify facts and explain technical ideas plainly.
Create scoped post copy, carousels and branded graphics. Adapt the message to the chosen channel instead of repeating one asset everywhere.
Prepare email copy, ad variations and launch materials around a shared message. Name the number of formats and variants before production.
Turn one useful source into several suitable outputs: an article, a short script, a carousel or an email. Preserve the meaning and context.
Check claims, permissions and brand consistency. Provide agreed editable files and publication-ready exports after consolidated feedback.
From brief to delivery
Subject expertise, approved claims and examples, brand assets, relevant permissions and a reviewer who can confirm factual accuracy.
An illustrative example
A specialist firm explains a common customer mistake. That approved explanation becomes a practical article, a short video script, a carousel and an email pointing to the relevant service.
Review relevant visits, meaningful engagement, content-assisted enquiries and whether the work answers actual customer questions. Publishing volume alone does not establish value.
Scope & investment
One content plan; 2 articles up to 800 words each OR 8 master static social assets with captions; 1 revision round per asset.
Choose one content mix in writing. Publishing, community management, filming and platform-specific duplicates are separate.
Starting prices apply to the stated scope. All figures are in GBP. Your written proposal confirms the total and any applicable tax before you commit. Advertising spend, platform subscriptions, domains and usage fees are separate. Optional support is a separate choice.
Compare all service pricesBefore we begin
Yes. This service produces agreed content. A content system connects the repeatable planning, drafting, approval and publishing workflow; it is separately scoped.
AI can assist research, drafting and variants. Approved expertise, editing, factual checks and accountable review remain part of the process.
Your next project
Tell us where your business is today and what you want to improve.
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