Audience & offer planning
Define who the campaign is for, the problem or desire it addresses and the next step. Keep the proposition understandable before writing ads.
Meta Ads
Facebook & Instagram
advertising.
Bring your offer to people on Facebook and Instagram through creative that gives them a reason to care. Connect discovery to a useful page, enquiry or shopping experience.
Bring in customers / HELIX London
The service in brief
What it does.
Meta Ads management plans paid Facebook and Instagram campaigns, including audience strategy, creative, campaign setup and review. It connects awareness with a defined enquiry, sale or other valuable action.
Who it’s for
Businesses with a visual offer, relevant customer stories or a product that benefits from demonstration. Creative supply and response capacity matter alongside the advertising budget.
What’s included
The work we’ll deliver.
The proposal confirms the quantities, deliverables and review points for your project.
Account & signal review
Review business assets, account access and agreed conversion events. Plan any consent-aware website measurement needed for the campaign.
Creative development
Scope hooks, copy, graphics or short video variations. Use approved facts and permission-cleared material, with a defined review process.
Campaign setup
Build the agreed campaigns, placements, budget controls and exclusions. Match the format to the intended customer action.
Landing & lead handover
Check the page or lead form and how the business receives and follows up enquiries. A lead needs a clear response process.
Testing & creative refresh
Review creative response and conversion quality. Refresh tired material and record what each test is intended to learn.
From brief to delivery
How the project
takes shape.
Business-asset access, approved campaign budget, brand assets, permission-cleared creative and a reliable enquiry or checkout journey.
- 01
Shape the offer
- 02
Create the variations
- 03
Connect the journey
- 04
Learn & refresh
An illustrative example
How it could
work for you.
An independent brand demonstrates a product in use, tests different explanations and sends interested shoppers to a matching product page with clear delivery information.
How we assess progress
Assess spend, qualified leads or purchases, creative response and the business’s own sales records. Reach supports awareness; it does not prove incremental revenue.
Scope & investment
What your budget covers.
Meta Ads
£450 setup + £450/mo
One business/ad account, up to 2 campaigns and £3,000/month media spend; 6 static variants from approved assets, weekly checks and monthly report.
Original filming, catalogue/feed repair and advanced tracking development separate. Media spend excluded.
Starting prices apply to the stated scope. All figures are in GBP. Your written proposal confirms the total and any applicable tax before you commit. Advertising spend, platform subscriptions, domains and usage fees are separate. Optional support is a separate choice.
Compare all service pricesBefore we begin
A few questions.
Can campaigns send customers to WhatsApp?
Where the account, use case and platform support it, we can scope a click-to-message journey and a business-specific WhatsApp agent separately.
Do you handle organic social posts as well?
Yes, through the separate social media management service. Paid campaigns and regular publishing have different outputs and budgets.
Alongside this service
You might also need.
Your next project
Let’s talk about
your project.
Tell us where your business is today and what you want to improve.
Start a conversation